Truly Understand Your Fundraising Program & How to Get Where You Want to Go
The 3D Assessment provides an in-depth analysis of the health of your fundraising program & file with strategic recommendations for achieving your goals. It also helps you discover the legitimate obstacles that are impacting your results and identify new opportunities for achieving your goals.
Understand the Why Behind Every Metric
The 3D Assessment helps you discover the hidden obstacles that are impacting your fundraising results with multi-year view on the revenue & donor development trends.
What if every person in your organization knew their role in creating the ideal donor experience?
Journey Mapping is a collaborative one-day workshop that aligns your entire organization around the ideal donor experience.
By getting everyone around the table, Journey Mapping helps you evaluate your program and work together to create a strategy that enhances the donor experience, improves response rates, and ultimately increases revenue.
Identify Strengths & Weaknesses of Your Current Program
Journey Mapping enables you to objectively evaluate your current process for engaging donors through a new lens.
Craft an Intentional Experience Based on What Donors Want
Journey Mapping helps you intentionally deepen relationships with donors by considering every interaction they have with your brand.
Walk Away with Action Steps for Every Department
Journey Mapping equips your team with a data-driven understanding of the donor experience and outlines specific steps to take in fulfilling their role in creating it.
Discover Why Donors Give & Develop a Plan to Cultivate Them
What if you knew exactly what motivates donors to take action? What if you knew why do they identify with your cause?
Strategic Segmentation is built to help you understand what truly motivates your donors to support your cause and align your strategy around the best way to increase engagement & lifetime value.
Most agencies develop personas that are not backed by real data. With Strategic Segmentation, we go way beyond standard personas. In developing data-driven donor identities, we unlock the insights that ensure all your marketing and development efforts are focused on cultivating the right donors at the right time with the right message & call to action.
Go Beyond Transactional Information to Discover Donor Motivations
Strategic Segmentation helps you unlock the motivations and needs that drive donor action of your most passionate supporters.
Develop Data-Driven Donor Segments of Your Passionate Supporters
Strategic Segmentation allows you to develop data-driven personas and identities based on shared motivations so you can create a more personal & relevant experience for them.
Apply the Insights to Enhance Your Fundraising Program
Identifying your most valuable donor segments allows you to focus on cultivating the right donors with the right messages.
Our Pursuant Insights team has led some of the nation’s largest nonprofit organizations through deep analysis of their current programs and organizational structure in order to identify key opportunities and determine what strategies need to be activated to accelerate growth.
By combining world-class analytics tools with decades of experience in fundraising, we can help you solve whatever challenge you face.